Allowing artists to release music at their discretion, utilizing a subscription model.
Photo Credit: Christopher Parsons
James Blake, has launched Vault, a new music platform designed to disrupt industry norms and provide a fresh earning model for artists.
The platform enables artists to release music as they wish. Operating on a subscription model, fans can access exclusive, unreleased tracks from their favorite musicians for a small monthly fee.
The goal of Vault is to build a community. It includes a chat feature for music discussions and provides musicians a space to interact with fans about concerts, upcoming releases, and other updates. Additional features are set to be announced soon.
Blake has released five exclusive tracks to establish a direct connection with his audience, eliminating any intermediaries that might limit his music. As a promotional strategy, Vault allows subscribers to access the artist’s unreleased tracks for just US$ 5 a month.
Learn more about Vault here.
Download the exclusive tracks by James Blake here.
Ok, so for the first time I’m going to be releasing from my vault of unreleased music
We are launching @vaultdotfm to show music has inherent value beyond just exposure
Subscribe to unlock 👇 pic.twitter.com/pIic7Ef47G
— James Blake (@jamesblake) March 20, 2024
